From November 8, Beijing time, a month-long exhibition of "Audio-Visual China in Europe" will be held in Europe.

More than 20 Chinese audiovisual masterpieces, such as the documentary "China on the Move", "The Decade", "Heritage on Fingertips", the TV series "Love in Shanghai " and the animated film " Kiangnan 1894" and "Mengwa", will be presented on the media platforms of five European countries, including France, Germany and the UK. They depict a vibrant China through the perspectives of food, tourism, history and folk culture. Documentaries and realistic dramas about China's achievements and Chinese people's lives are particularly eye-catching.

The exhibition is organized by Shanghai Radio and Television Station and Shanghai Culture Radio and Film Group Co. The event aims to let more European people experience the essence of Chinese culture and Chinese spirit, promote the people-to-people and civilization exchange between China and Europe, and the cooperation between Chinese and European film and television institutions in mutual broadcasting and resource sharing.

The organizers of the event, together with the Chinese Cultural Center of Paris and Eurovision, held the launching ceremony and offline event of the "Audio-Visual China in Europe" exhibition on November 8 at 19:00 local time in Paris, France, to let the audience experience the charm of Chinese images. European TV experts and researchers were intrigued by Chinese productions during the special screening in Paris.

"With the rapid development of China's TV industry, many productions have achieved international success over the years," said Yan Chengsheng, an official with the National Radio and Television Administration. "They can also help the world know the real and glamorous China."

Shen Jun, chairman of Shanghai Media Group, said that the exhibition will enhance friendship and cooperation between China and European countries.

The feedback from the European festival will be used by Chinese TV producers in their future shows so that they can better connect with an international audience.

Meanwhile, domestic TV executives are attending MIPCOM, a leading entertainment content market in Cannes. A total of 27 Chinese companies will offer about 200 productions to international buyers.

Chinese variety programs are also catching the eye of an international audience. On September 30, RTVE began airing the Spanish version of "Singing with Legends. The format of the show was originally created by Shanghai Media Group. The show's format will also be introduced in Germany, Italy and the United States, making it the first Chinese variety show to have different foreign versions.

Source: China Pavilion, 上海日报